Photo: Apu
24th April is Fashion Revolution Day which honours the one thousand, one hundred and thirty-seven garment makers who lost their lives in the Rana Plaza Tragedy in 2013. In that light, Trace My Fashion was an event that was held at the Daily Star – Bengal Art Precinct from 24th April until 27th April. The event was an initiative that, along with Fashion Revolution Bangladesh, aims to document the changes being put into play in order to bring about substantial improvement. The point is to provide consumers with more than just a label stating ‘Made in Bangladesh.’ The event highlighted Fashion Revolution Bangladesh in partnership with BUFT (BGMEA University of Fashion and Technology) and Hong Kong-based non-profit organisation, Lensational. Trace My Fashion featured the recent case studies, jointly undertaken by Bengal Foundation and students of BUFT to learn about sustainability, transparency, ethical and fair trade from several industry giants, including: Desh Garments, Beximco and social initiatives like Friendship and Living Blue. Simultaneously, this event hosted a photo exhibition of the Rana Plaza catastrophe.
Many factories and production lines are weary of new initiatives that are being taken therefore, the plan is to grow gradually and invest in the future.
On 24th April, Fashion Revolution Day, the official website tracemyfashion.com was launched which exhibits this project in partnership with BUFT (BGMEA University of Fashion and Technology). The interactive website also features several case companies, i.e. factories and social enterprises, who are on board with #fashrev.