Jatarea – Contemporary style defined by tradition
A contemporary womenswear line from the House of Apex, Jatarea weaves together modern styles and wearability with traditional heritage fabrics, to create designs for today’s women. Featuring traditional fabrics with contemporary cuts and designs, every style is curated to highlight comfort and elegance for the modern woman who uses fashion as a tool to express her individualistic taste and views.
Jatarea participated in Bangladesh Fashion Week 2023, showcasing its contemporary ready-to-wear collection with a blend of styles that reflect the tradition and heritage of Bangladesh.
From traditional wear to more contemporary styles, every design is thoughtfully crafted for the fashion-forward modern woman to move through life with comfort, style, and ease. Whether it’s a festive occasion, a regular work day, or a casual hangout, Jatarea’s versatile collection has everything you need to feel confident and stylish. Jatarea’s latest Eid collection is an exquisite combination of contemporary festive and casual styles. It features stylish co-ords, kurtis, kameezes and tunics in vibrant and neutral hues to suit every occasion, made of cotton and silk materials that feel light and comfortable and are ideal for summer.
Olive Crushed Cotton Embroidered Tunic
Elevate your everyday style with this olive green tunic. Crafted from crushed cotton crepe material that gives a textured appeal, the flared style tunic flaunts meticulous thread embroidery for understated elegance.
Pink Kaftan Set
Amp up your look with this pink kaftan kurti set. Made of pure cotton for maximum comfort, with all-over print and chest embroidery work, the breezy attire will keep you effortlessly stylish wherever you go.
Peacock Green Kameez Set
Add a traditional charm to your wardrobe with this peacock green kameez set. Featuring digital print and embroidery work, the straight-cut kameez is completed with narrow pants and a dupatta, perfect for festive occasions.
Maroon Cotton Kameez Set
This gorgeous maroon kameez set showcases all-over digital print and silver embroidery for a touch of traditional charm. It comes with a pair of narrow pants and a cotton dupatta to complete the outfit, perfect for an understated, elegant look.
Printed Two-piece Co-ord Set
Make a style statement with this fashionable co-ord set. Made of pure cotton for maximum comfort and featuring digital print, this chic ensemble is the perfect blend of classic and contemporary style.
Maroon & Navy Blue Three-piece Co-ord Set
Made of light and comfortable cotton fabric featuring an all-over screen print highlighted with sequins, this chic ensemble is a must-have for a contemporary look.
White Linen Cotton Kurti Set
This charming and elegant white kurti set features a gorgeous all-over-screen print with matching palazzo pants and a dupatta, making it a perfect festive ensemble.
Elevate your style this Eid with modern and sophisticated designs from Jatarea that strike the perfect balance between subtle and statement.
Photographs- Courtesy of Jatarea by Apex