TIKTOK IS CURRENTLY THE FASTEST-GROWING SOCIAL MEDIA PLATFORM ON THE PLANET. ONE OF THE BEST THINGS ABOUT THE APP IS THAT IT GIVES YOU THE UNFETTERED FREEDOM TO CREATE ANYTHING AND EVERYTHING UNDER THE SUN.
Denise Mercedes
(@denisemmercedes)
Let me start with celebrity fashion influencer and model Denise Mercedes. From fashion tips like wedding outfit ideas to recreation of her mom’s classic looks, she’s got it all there. Watching this body positivity activist from New Jersey who offers an all-sizes-welcoming message is refreshing. Thanks to Denise’s diversity-friendly videos, TikTok’s fashion side is emerging with body-positive content. Currently, over 3.5 million fans follow Denise Mercedes, from whom she gets nearly 62.2 million engagements. In collaboration with her best friend, Maria Castellanos, she started the #StyleNotSize TikTok vlogs. She posts side-by-side outfit comparisons where they both wear identical outfits. And they show how the pieces appear in different sizes. Denise encourages women to dress according to their style with this hashtag, which has over 284 million views. And she emphasises being the best at every fashion trend, no matter what size or body type people have.
Mari Maria
(@marimariamakeup)
Next, I have Mari Maria on board, a top-tier Brazilian TikTok influencer. If you’re a makeup lover but haven’t followed this influential makeup artist in 2022, you’re surely missing out.
Mari Maria is a verified TikToker with a follower base of 21.1 million. As such, she is one of the most followed beauty influencers. Besides makeup and hair vlogs, her audience also gets the gist of her lifestyle and comedy videos. As the founder of marimariamakeup.com, she is taking on a new light.
Earlier in September 2014, she uploaded a makeup tutorial on her YouTube channel. Queen La Muerte’s makeup in the movie ‘The Book of Life’ was her behind-the-screen inspiration. A few years back, Mari Maria began sharing makeup content on TikTok.
Her TikTok account has 436.6 million likes at the time of this writing. On average, she receives around 701.2K views and 190+ comments per video. That is entirely my calculation based on her recent content; however, those stats are variables because of her insane engagement rates.
Noel Jett
(@jettsetfarmhouse)
While searching for expert DIY inspiration, I stumbled upon @jettsetfarmhouse and was blown away by her content. Noel Jett is a popular DIY and life-hacks TikToker.
Her content engagement on this social media platform is astounding, with over 390.9 million likes and 4.5 million followers. Her videos cover easy and fun DIY projects, mini travel vlogs, décor inspiration, ‘a day in the life’ vlogs, quick recipes, and cleaning hacks.
THE PLATFORM IS FILLED WITH AN UNLIMITED SUPPLY OF QUALITY CONTENTS. FROM FASHION TO HUMOUR, HERE IS A LIST OF CHANNELS WE THINK YOU SHOULD FOLLOW.
Newton Nguyen
(@newt)
Now introducing Newton Nguyen to you, cooking enthusiasts. Newton Nguyen, aka Newt, is probably the most popular food-themed video content creator on TikTok. He makes easy-to-understand cooking videos that are witty and informative. With an extensive collection of recipes up his sleeve, he brightens up the videos with his playful personality. Additionally, his kitchen workstation is a delight to watch.
Presently, his account has over 9.4 million followers with 275.6 million likes. Many of Newt’s videos have reached over a million views. Again, Newton’s refreshing presence in the kitchen is well worth your attention.
Khabane Lame
(@khaby.lame)
Let me wrap up with a sprinkle of fun and laughter. When it comes to humour-based content on TikTok, no one has beaten Khabane Lame in recent years. Even in 2022, he is blowing the world away with around 2.3 billion audience engagements.
A 145.7 million follower count is crazy; you will agree. Yes, that is the current fan base of Khaby, and Khaby’s content views are almost ten million. Because his content quality is stellar, it’s a no-brainer.
This star comedian has taken on the role of an average Joe, highlighting the absurdity of too-complicated life hacks. While another TikToker showed the complicated process of peeling bananas, Khaby gave us the traditional way of doing it. He ends every video with his famous sarcastic smirking expression, which says, ‘That’s how it’s done.’
Photographs: Internet