CSR initiatives of Modele Group throughout Coronavirus pandemic

Modele Group, the leading garment manufacturer and exporter of Bangladesh announced an integrated initiative packages to prevent the spread of coronavirus outbreak and to ensure public security, food, and health safety, especially for the people of Narayanganj. Mr. Masuduzzaman, the founding Managing Director of Modele Group said, “Narayanganj has been marked as the largest hotspot in terms of spreading COVID-19 meantime. With the highest mercy of almighty Allah, a life of people can be saved by creating a regional safety net along with the government initiatives taken by honorable Prime Minister Shaikh Hasina. Collective efforts of the affluent people and organizations with public awareness can abolish this disaster.” Modele Group declared a fund of around 5 crores taka (6 Lakhs dollars) throughout four tiers of public awareness and hygiene program, food support program, medical protection program, and financial aid program.

The group has allocated funds in four different tiers for Narayanganj people which is as follow:

Under the public awareness and hygiene program, the group has taken different initiatives for public awareness to stop spreading CoVID-19, and to sterilize the city and roads by their own volunteers’ team with the help of the local people.

Under the food support program, the group has taken initiative to provide food support to an estimated 15000 vulnerable families including factory workers, the food basket includes Rice, Dals, Cholas, Potatoes, oil, onions, and soap.

In order to ensure the working health safety and protection to the front liner medical team of the district. The group has stepped up to collect authentic medical protection equipment from overseas; hand gloves, PPE, goggles, shield, masks, thermometer, etc are on the list. This equipment will be distributed through the proper authority to ensure maximum coverage.

Under the financial aid program, the Group is going to provide cash assistance to the different government organizations and elected authorities for their morale boost and appreciation to their vital role in handling such a pandemic outbreak. Narayanganj City Corporation, Member of Parliaments, District Commissioner, Police, Local Commissioners, Media, and middle-class families are in the list of this financial aid. They have announced 2 hot numbers where vulnerable families may contact and get support for food or finance. Masuduzzaman specially thanked to the city Mayor, Shamim Osman MP, Selim Osman MP, DC & SP of Narayanganj, Local Governments, Police, journalists, medical team and the cleaners from the city corporation for their dedication and efforts in dealing with COVID-19.

The brilliantly designed financial support will be distributed according to below declaration:

Besides, Masuduzzaman the founder of the group, promised to stay beside wherever it may require to extend more support to any of the noble initiatives taken by authorities or stakeholders of the city. He remembered the golden past of Narayanganj where the brotherhood of the competent people saved society from many disasters.