Being part of the Alibaba ecosystem, Daraz Bangladesh has brought a new online shopping Mobile App with artificial intelligence. It is already expected that this is going to bring about a huge paradigm shift in the e-commerce sector of Bangladesh.
Daraz brought in Alibaba’s state-of-the-art, world-class e-commerce technology for advanced customer experience. The new Daraz Mobile Application comes in handy for the people who want to shop but don’t really know what to shop for. It provides three super smart options for the customers to shop online with more comfort. Customers can now enjoy the ‘Smart Search’ through Daraz App for the first time. The benefit of this feature is to find out the exact desired product by the customer. Another advantage of the AI technology is ‘Product Recommendation – Just for you’. Based on the smart search feature, Daraz App will recommend some valuable suggestions to the buyers to buy their desired products.
Apart from these, Daraz Mobile App will be able to understand customer’s collective choices and this is possible through the new app feature ‘Collection’. For example, a customer will visit a beach soon and he needs to buy sunscreen, flip-flops, swimsuit, shorts, towel etc. Previously, to shop for these products, a customer needed to surf through multiple pages of products which is tiresome and time-consuming. But now, in the collection section of Daraz, a customer can easily find the collection named ‘Beach Bonanza’ and avail all these products from one place. Basically, the interface of the new Daraz App will be different for each customer based on their requirements and choices.
The Managing Director of Daraz Bangladesh, Syed Mostahidal Hoq commented: “Both the consumers and entrepreneurs will be vastly benefited by this world-class technology. With the help of advanced technology that Alibaba brings in, Daraz BD (daraz.com.bd) will be able to serve its customers more efficiently.”