The leading e-commerce platform of Bangladesh daraz.com.bd is celebrating Daraz Fashion Week 2017. The week-long campaign starts on 20th October and ends on 26th October. Up to 75% discount will be available on all fashion products during the week. The second day of this campaign will be inaugurated by a dazzling fashion runway show, presented by TRESemmé, which will take place at Radisson Blu Water Garden, Dhaka on 21st October. Other partners of the event are NOVOAIR, Shaver Shop, ABC Radio, ICE Today and RTV. Renowned fashion brands including Vasavi, Yellow, O2, Amor Studio, Zaara, Butterfly, Le reve, Mansha, Ghungru, O Code are participating in the fashion show and their exclusive fashion products will also be available throughout Daraz Fashion Week 2017. The audience of this fashion show can shop directly from manual pop up stores of the participating brands in the fashion runway venue. Customers can order preferred products directly from manual pop up store.
Daraz Fashion Week sale will include gorgeous bridal and winter collection at amazing discounts. Three crazy flash sales will also be available during the week. To add to customer satisfaction, 20% instant cashback offer will be available for payment through bKash.
The Managing Director of Daraz Bangladesh, Syed Mostahidal Hoq said-
“TRESemmé Presents Daraz Fashion Week will be an amazing platform for our young entrepreneurs & giant fashion brands to uphold their efforts & artistic works. We promise you to bring the trendiest & craziest fashion products with discounts up to 75%. Definitely this gorgeous collection will make you happy. So, do visit our website daraz.com.bd during the week.”
Daraz is the leading e-commerce platform in Pakistan, Bangladesh and Myanmar. The company started in Pakistan in 2012 as an online fashion business, but since then has expanded its business model to a general marketplace for quality brands within electronics like TVs, home appliances, fashion for men, women fashion, beauty & health and many other categories. Daraz is owned by CDC Group – the UK Government’s Development Finance Institution (DFI) focused on supporting and developing businesses in Africa and South Asia – as well as the Asia Pacific Internet Group (APACIG), which supports some of the leading Internet companies in the region. Founded by Rocket Internet in 2014, APACIG’s mission is to promote innovation and entrepreneurship throughout Asia and the Pacific and to support the development of a vibrant online culture.